New Billboard Ad Targets Representative Jaime Herrera Beutler Over Promise To Protect Public Lands

Billboard campaign follows polling and digital and print ad blitz asking Rep. Herrera Beutler to listen to constituents, vote against anti-public lands bills

Western Values Project Action placed a billboard advertisement in Vancouver, Washington, holding Rep. Jaime Herrera Beutler accountable for her promise to protect public lands and national monuments. The billboard, which is part of the PUBLIC (Protecting the USA’s Beautiful Lands in Congress) Lands Campaign, follows in-district polling and a digital and print ad buy urging the Congresswoman to protect public lands.

“Rep. Herrera Beutler continues to dodge and obfuscate when asked whether she’ll commit to protecting public lands and national monuments at home and across the country,” said Chris Saeger, Executive Director of the Western Values Project Action. “The longer she takes to listen to her constituents and pledge without reservation to vote against anti-public lands legislation, the more her constituents will see through her typical D.C. doublespeak.”

The billboard, pictured below, asks Rep. Herrera Beutler to “keep your promise to protect our land” and urges her constituents to call her office.

The billboard advertisement follows in-district polling that reveals a strong disconnect on public lands between Rep. Herrera Beutler and her constituents. Specifically, by a nearly two-to-one margin (32% support/62% oppose), her constituents oppose Trump’s executive orders to cut roughly two million acres from two Utah monuments. Further, over half of voters (52%) are “strongly” opposed, and opposition to the executive orders has increased by double digits since a similar poll conducted in December (40% support/51% oppose).

The billboard also accompanies digital and print advertisements that urge the Congresswoman to vote against anti-public lands bills making their ways through Congress. Specifically, H.R. 4532 would codify Trump’s reduction of Bears Ears National Monument and H.R. 3990 would eviscerate the Antiquities Act by allowing current and future Presidents to eliminate protections on public lands that were designated national monuments without congressional approval.


Also published on Medium.

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